According to the Hurun Most Valuable China Brands 2021, NIO replaced BYD as the most valuable Chinese auto brand with a brand value of RMB 71 billion. Despite dropping to second place on the ranking, BYD’s brand value rose 114 percent to RMB 67.5 billion from last year.
- With a brand value of RMB 56 billion, Great Wall Motor ranked third.
- XPeng Motors came in fourth with a brand value of RMB 29 billion, up 287 percent from last year.
- In fifth place is Li Auto, with a brand value that has increased 82 percent from last year to RMB 25.5 billion.
- In addition to Geely and Changan Automobile, the two other brands are valued at RMB 19.5 billion and RMB 14.5 billion, respectively.
According to Hurun’s report, the automotive sector saw the fastest growth in value, with an average increase of 121 percent. The report indicates, however, that the combined value of these automotive brands is only 4% of the value of all brands on the list.
For the fourth time in a row, Kweichow Moutai ranked as China’s most valuable brand, the only one with a brand value of over RMB 1 trillion, with RMB 1.01 trillion. WeChat ranked fourth among all brands in terms of brand value with RMB 245 billion, ahead of Douyin with RMB 240 billion and Tencent with RMB 235 billion.